You’ll get simple, powerful messaging and the content to back it up - implemented across the entirety of your business.
Clear, simple, and effective communication.
More than 40% of UK businesses get their revenue from B2B sales, and that number is climbing every day.
When there’s a million different solutions to a million different problems, you need a message that’s clear, compelling, and effective, so buyers know exactly why they should come to you, and not your competition.
You’re already successful, and you work with some of the best companies around - but some changes to how you convey what you do, how you do it, and what it achieves for people can make you easier to buy from.
We can help you strip away the unnecessary jargon, hyperbole, and marketing speak, so you can simply tell your prospects what makes you the number one choice for solving their problem.
In an uncertain market, where anyone can claim anything, simplicity and truth cut through.
Introducing Soba:Bento
Soba: Bento is not for the faint-hearted. It re-shapes, re-thinks, and repositions your business in the market.
The process is designed to make you uncomfortable. It digs to find the truth of what you do, who you do it for, and why it helps them.
It will push and pull at how you feel about the way your business communicates to get to the heart of what makes you, you.
The results will make you unforgettable.
It’s a product developed by veterans in the trenches, so you know that your problems are being solved by people who have been there before (and solved the problem).
You’ll get a focused point of difference based on deep insight and hard market research, plus a combination of strategy and implementation that will stop you being lost in a sea of competition and make you easier to buy from.
What’s more, we never sell more than five Soba: Bento at a time, so you know that when we say we’re focused on you, you can trust we mean it.
What Soba: Bento does for you
Soba: Bento gives you:
New market positioning and highlighting of what makes you different
Compelling sales and advertising messaging
Updates to all of your existing sales and marketing collateral
The new content required to take your business to market
Soba: Bento is a defined, four-step, process where we work closely with you to deliver unique content and messaging for your marketing and sales teams.
We work with you to understand what makes you different, and provide the copy and content you need to bring your difference to life.
This is not management consultancy with templated advice and strategies you won’t use. This is a process done with you, with clear real-world deliverables.
What Soba: Bento delivers
The Steps
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Step 1: Discovery workshop
Prep: Workshop (90 mins)
Delivery:
Understanding your client acquisition goals
Reviewing your content marketing strategy
Evaluating your brand positioning
Checking content creation capabilitiesDelivered as a report
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Step 2: Defining your niche
Prep: Workshop (60 mins)
Delivery:
1 x strongly defined target prospect profile
1 x set of identified prospect challenges
1 x set of solutions for prospect challenges
1 x value proposition
Delivered as a strategy deck -
Step 3: Standing out in your market
Prep: Workshop (60 mins)
Delivery:
1 x hero services identification
1 x messaging and framework for your USP
1 x tone of voice identification
Delivered as a strategy deck
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Step 4: Telling your story
Prep: CEO Interview (60 mins)
Delivery:
1 x brand story
3 x review and refresh of core sales collateral
1 x corporate brochure
1 x creds deck
1 x 5,000 word lead magnet
Delivered as individual components in your brand
Order your Soba: Bento
New market positioning, simplified messaging, and compelling sales and advertising are only a click and a bit away.
Book your
Soba: Bento.
To get started with Soba: Bento, fill out the form on the right and we’ll be in touch faster than it takes miso to boil.